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SUNCOR’S VALUE CHAIN
SUNCOR’S INTEGRATED
BUSINESS MODEL
Suncor’s integrated, diversiied business model aims to
maximize the market price received and net margins realized
for upstream production. Suncor has operations in all stages
of the oil and gas industry – from resource extraction through
to reining and retail.
How is Suncor’s business model
integrated?
Through mining and in situ technology, we extract oil
sands and upgrade a large portion of bitumen production
into more valuable light products.
With the addition of hot bitumen assets at Oil Sands, we
have increased our lexibility and ability to sell bitumen
directly to market.
We process synthetic and heavy crude oil into more
valuable reined petroleum products.
We optimize price realizations for oil sands barrels by
leveraging midstream infrastructure.
Our remaining crude oil production in the Exploration
and Production business receives Brent-based pricing.
We market reined fuels and specialty products to
consumers through our broad network of retail,
wholesale and lubricants channels.
8 SUNCOR ENERGY INC. ANNUAL REPORT 2013